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Over 900 Student Closings On $350 Million Dollars Worth Of Multifamily Real Estate

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The Multifamily Masterplan

How To Find, Finance, and Close On Your First Multifamily Property in 2026

...Even With Low To No Downpayment & Minimal Risks Even If You Have Bad Credit, Low Income, And Low Savings..

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WATCH: Here's how to stop paying rent and start collecting it...

Now Playing: The Multifamily Masterplan

How To Find, Finance, and Close On Your First Multifamily Property in 2026

...Even With Low To No Downpayment & Minimal Risks Even If You Have Bad Credit, Low Income, And Low Savings..

VIDEO LOADING. PRESS PLAY AND TURN ON SOUND

Enroll Today and Get 80% OFF

Get Lifetime Access to the Course and One Year Access to The Deal Analyzer Software & Support

Here's What's Included When You Join:

The Multifamily Masterplan Course (value $3,497)

12-Week step-by-step course + community teaching you how to find, finance, and close on your first multifamily property.

Multifamily Masterplan Investor Workbook (value $97)

Stay on track until you close such as your Lender Interviews, Agent Interviews, 101-Point Homebuyers Checklist, and more.

Bi-Weekly Deal Room Calls/yr (value $1,497)

Get coached on our Weekly Deal Room calls where our coaches analyze deals and answer your real estate related questions.

Multifamily Investor Network & Real Estate Rolodex (value $997)

Keep track of your journey, share and discuss financial strategies and get connected to help you execute your wealth strategy.

Purchase Or Pass Deal Analyzer App (value $299)

Run the numbers on your deals so that you can make offers with confidence and find off-market deals at a deep discount.

TOTAL VALUE = $6,387

Your Price: $1,497

( Get 80% off before the timer expires)

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Trusted by Believers in Over 160 Industries:

Inside The Multifamily Masterplan I'll Show You 3 Critical Steps For Buying Multifamily Real Estate:

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STEP 1. How To Find Deals

Do you know the difference between a LISTING and a DEAL? Do you know what it means to BUY RIGHT? Do you know how to find off-market deals? Stop using Trulia and Zillow and learn how to find real deals that cashflow and build wealth.

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STEP 2. How To Analyze Deals

Do you know how to calculate CASH-ON-CASH RETURN? Does your real estate agent know (because it is not on their exam)? Learn how to quickly analyze deals and know exactly if you should purchase or pass on the property.

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STEP 3. How To Fund Deals

Do you know all of your financing options? Do you know how to make lender compete for you business and get the interest rate and closing costs down? Learn how to get financed finance with as little money out of pocket despite your credit.

We Have over 900+ Closings and Our Students Have Acquired Over $350 Million Dollars Worth Of Real Estate

Nobody has more success stories that us. Watch the documentary...

Karin & Jamel, 4-Plex Owner, Norfolk, VA

"We sold our single family home and traded up to a 4-plex."

This IS For You If...

You are a renter who wants to stop paying rent and finally own your own place.

You are committed to creating generational wealth for yourself and your family

You want to quit your job and live financially free, but need a way out.

You may already have a single family home and want someone else to pay your mortgage

You want to earn some extra money to pay a monthly bill or two

This Is NOT For You If...

You are looking for a get rich quick scheme that promises you everything buy asks nothing of you

You want a HUGE return on your effort, but aren't willing to take massive action yet.

You believe that a high-paying job is the primary way to get rich or get ahead in life.

You're not good at managing money and spend everything you earn

You make excuses for why you are where you are financially instead of taking accounability

More Student Testimonials and Reviews

From renter to real estate investor and leasee to landlord in 12 weeks!

HERE IS HOW THE PROGRAM WORKS:

In just 12 weeks, we teach you everything you need to succeed.

Just watch the videos. Attend the meetings. And take action.

Aminah, 4-Plex Owner, New Orleans, LA

"I bought a 4-plex in another state and now have 7 doors."

I Designed This Program To Position You For Your First Profitable Multifamily Real Estate Deal

Now it’s your turn.

If you’re tired of paying rent...

…or you want an investment property to pay for your single family home mortgage…

You will feel confident knowing exactly how to:

✅ STOP PAYING RENT - I'll show you how ONE PROPERTY BOUGHT RIGHT can eliminate your rent or mortgage expense FOREVER

✅ GENERATE PASSIVE INCOME - I'll show you how to RUN THE NUMBERS on a property to see if you should purchase or pass on the deal

✅ GET 0% DOWN FINANCING - I'll show you how to get your down payment and approach banks to get the lowest interest rate possible

How much have you paid in rent or mortgage over your lifetime?

THE SOLUTION:

Buying multifamily real estate is the only way to get rid of your housing expense forever. Even if you pay off your mortgage, you still have rising property taxes, insurance, and maintenance until you die.

Chris, 4-Plex Owner, Los Angeles, CA

"Thanks to our multifamily home we are now both entrepreneurs."

Let Me Show You What's Inside The Multifamily Masterplan 12-Week Program!

Course + Community + Deal Analyzing Software

The Multifamily Masterplan Course (value $3,497)

12-Week step-by-step course + community teaching you how to find, finance, and close on your first multifamily property.

Multifamily Masterplan Investor Workbook (value $97)

Stay on track until you close such as your Lender Interviews, Agent Interviews, 101-Point Homebuyers Checklist, and more.

Bi-Weekly Deal Room Calls/yr (value $1,497)

Get coached on our Weekly Deal Room calls where our coaches analyze deals and answer your real estate related questions.

Bi-Weekly Group Coaching Calls (value $1,497)

Bi-weekly financial group goal-setting, mindset, accountability, and Q&A call live with Jullien Gordon.

Multifamily Investor Network & Real Estate Rolodex (value $997)

Keep track of your journey, share and discuss financial strategies and get connected to help you execute your wealth strategy.

Purchase Or Pass Deal Analyzer App (value $299)

Run the numbers on your deals so that you can make offers with confidence and find off-market deals at a deep discount.

When you "BUY RIGHT" you're guaranteed to be a millionaire

Real estate is not a get-rich-quick scheme. It is a get-rich-guaranteed system over time. Over the next 30 years, this one duplex in New Orleans will increase my family's net worth by over a million dollars.

Morgan, 4-Plex Owner, Columbia, SC

"Jullien and the real estate team helped me find a great deal."

From: Jullien Gordon, CEO of the Multifamily Movement


Date: 03/23/2026 at 6:8 PM

Dear Renters, Home Owners, & REIs who want to go from 1 to 10:

What would change in your life if your monthly rent expense or mortgage payment all of a sudden became revenue into your pocket instead of an expense out of your pocket?


Would you feel more freedom?

Would you explore a career that was more purpose-driven?

Would you feel less stress overall?

Would you travel more?


One of the most empowering things in the world is to own real estate and generate passive income.

Instead of you always working for money, your money should always be working for you.


Multifamily real estate is the most proven business model in the world. When you buy right, the benefits include:


1. positive cashflow
2. principal pay down3. tax savings
4. potential appreciation

I ultimately want you to be free to be you and do your Life's Work for a living and I know from my own life that multifamily real estate is a guaranteed path to do so.

In 2008 I Was Hosting Get Togethers In My Living Room Trying To Figure Out How To Make Money...

I made my transition from a full-time job on January 9th, 2009, just 3 months before the economy hit rock bottom.

Thanks to these simple steps...

...my company has continued to grow despite fluctuations in the economy.

And because I know my true value, today I am experiencing more financial freedom and time freedom than any job could offer.

Today, I Own 38 Units Making $36.9K+ Monthly Rents Using The Exact Same Steps I Lay Out Inside The Multifamily Masterplan Program

The Multifamily Masterplan Has Helped Over 900+ People Just Like You Do The Exact Same Thing!

Collectively, my students have acquired over $350 million dollars worth of real estate.

Nothing excites me more than seeing my students land their first deal.

When you achieve rent freedom or mortgage freedom, your life will change financially, emotionally, socially, and professionally.

You will have more financial freedom, you will be less stressed, you will be able to travel more, and you won't feel as stuck in a job you hate so you can feel free to pursue your purpose.

Feel alone? We are a family for your financial freedom.

Join a movement of hundreds of families from all over the country coming together to create re-generational wealth. We have closers in every major city from Los Angeles to New York to New Orleans. It works everywhere!

This even works for people with bad credit, low credit, no credit. We have a strategy for everyone.

Bad credit? Low income? It doesn't matter. I got you.

We will show you our list of 147 no-to-low money down payment assistance programs so that money is not an excuse for you not to own. We have even helped people on Section 8

close on their first multifamily home. Read Tessa's story below...

All You Have To Do Is Watch The Videos and Complete The Weekly Challenges

The program is laid out for you to follow along step-by-step without overwhelming you. If you stick to the program and complete the challenge like Gloria who bought a Triplex in Philly with less than $600

More Student Testimonials and Reviews

Frequently Asked Questions

Q: Can't my real estate agent help me with this?

The average real estate agent does not think like an investor. Many of them don't know how to calculate a Cash-On-Cash Return or Cap Rate which are perhaps the two most important numbers to know when investing in multifamily real estate.

Real estate agents typically have more experience selling single family homes to American Dreamers just like you see on HGTV. They can put in your offer, find comps, handle inspections, and negotiations, but you have to lead them when it comes to multifamily investing.

Q: Should I wait for the recession to get a deal?

A recession could be good for you if you are seeking to buy a single family home because many people who bought too big will lose their homes and face foreclosure. However, the opposite is true for multifamily homes.


During a recession rents only go up because people who lost their homes now have to rent. When demand increases, supply stays the same, and prices go up.


During a recession, financing guidelines also get tighter, so it will be harder for you to get a mortgage.


On top of that, there are cash investors waiting to pounce on deals, while you're waiting for financing.

Q: Should I pay my debt off first?

No! No! No! You should acquire a multifamily home that provides cashflow that pays off your debt.

Let's say you take 2 years to pay off your debt first. Now you're debt-free, but the price of the home that you could have bought 2 years ago is higher because it has appreciated and interest rates have also increased making it way more expensive than the debt you paid off.

There is good debt and bad debt. Good debt puts money in your pocket. Bad debt takes money out. Multifamily real estate is good debt. Student loans, credit cards, and single family mortgages are bad debt.

Q: What if my credit is bad?

As a bonus for joining now, you get the Credit Etiquette Course by Tonya Rapley, Founder of MyFabFinance. This course will teach you how to understand, rebuild, and improve your credit.

If your credit is at least 580, you can still qualify for FHA's 3.5% down program. If your credit score is 500-579, you will need 10% down plus closing costs. The FHA minimum is 500.


There are some quick strategies that can increase your credit score in a matter of weeks. And then there are others that can take more time.


While you may get better loan terms as your credit score improves, it is never too early to start developing your real estate eyes. That is what I will train you on so that the moment you get pre-approved, you can start making offers rather than missing deals while waiting another 12 weeks to go through the course materials.

Q: What if I haven't saved up enough for a downpayment yet or don't have a high income?

FHA loans with a 580 credit score only require 3.5% down. On a $200,000 loan, that is only $7,000.


There are also many downpayment assistance programs that offer grants to reduce that number even more which I'll share with you in the program.


Your downpayment can also come as a gift or from retirement funds.


Approximately 75% of your rent revenue from your tenants will be added as income to your current income during the bank's underwriting process.

Q: Can I really buy a multifamily in 90 days?

Each student will have their own timeline based on their real estate readiness. Your real estate readiness will depend on a few factors such as your credit, your savings, your income, your market, your additional assets (e.g. retirement fund, potential parental help), your relationship status (e.g. married), and your ability to find deals. I will train you on how to find deals, but many of the other factors are your responsibility. 

A person with everything in order could get an accepted offer within a matter of weeks. A person who has some background work to do first may take more time to land their first cashflow positive multifamily real estate deal.

Q: What if I need your 1-on-1 attention?

There are 2 ways to get the support you need directly from the Multifamily Movement Coaches:


1. The weekly Deal Room calls are where we have “hot seats.” Hot seats are your opportunity to share your problem or challenge and get coached by the Multifamily Movement Coaches live in the safety of the group.

Other group members may chime in with their insight around your area of struggle. This collective wisdom is one of the benefits mastermind groups have over 1-on-1 coaching because you can benefit from everyone’s wisdom.


2. You can still hire the Multifamily Movement Coaches for 1-on-1 coaching while in the mastermind group.

© 2026 Multifamily Movement. All Rights Reserved.

In this module, you will... 

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What Recent Multifamily Masterplan Owners Have To Say...

Digital Marketer, 35

New York, NY

“I started working with Jullien because I sensed my firm was about to downsize soon despite the image it portrays to the public. I knew I needed to make my move, but as a woman, I had difficulty selling myself and commanding my true value. Jullien and I worked 1-on-1 and I must say that my ability to communicate my worth in my personal and professional life has improved drastically. I recently left my firm and I got a more senior job that is aligned with my passion and true value.”

Chris R.

IT Project Manager, 40, Atlanta, GA

“I always wanted to create a business plan for my side hustle but felt that I didn’t have the time or enough knowledge to move forward effectively through the process, and I would become overwhelmed with the amount of work required. By having a group of people that I spoke with on a consistent basis, and having an accountability partner I was able to do the impossible: create a business plan in 3 weeks.”

Corporate Coaching Clients

I do 1-on-1 executive coaching for medium sized business with up to 15 employees and $6 million in revenue...


...and consulting for Fortune 500 companies.


If I can help them grow, I'm certain that I can help you grow your business too.

Tanya Ezekiel

CEO of CareerCoach.com

“For almost a year now, I’ve leaned on Jullien as a consultant to help me strategize around how to scale my business beyond me, brand myself to open up speaking and training opportunities, and create a product based on my coaching practice that allows more people to access me while deciding to invest in a coaching relationship. I highly respect his wisdom, innovation, and business acumen. He is a true thought leader when it comes to mastering and monetizing who you are and what you do.”

Pip Coburn

Principal at Coburn Ventures

“Jullien has a rare depth of understanding about what it truly takes to actually change in a world that likes to chat about change, sugar-coat what it truly means to “change” and fails to understand the skills involved and available to monumentally change an organization. Jullien is empathetic because of his own rich journey. While Jullien has a distinct modeled approach he realizes that the work is about helping people obtain what they truly want in life not furthering the brilliance of his model. The model is a tool. Being of service is the point.”

Jerome Deroy

COO of Narativ Inc

“Jullien is a true strategist and visionary. He gets things done by being a skilled taskmaster. He has helped us create a vision for our business and implement an action plan that made it very clear what my and my business partners’ tasks needed to be. Jullien is always available to take calls and responds quickly to emails with outside of the box ideas to develop our business. He’s helped us nearly double our revenues in the space of a year and a half. We continue to work with him every time we need someone to help us think through our plan and the best ways to execute that plan.”

Check Out My TED Talk On Why 

We're All Already Entrepreneurs...

THE HUSTLA SPIRIT

aka WHAT WE BELIEVE

1.  We believe that every human being ultimately works for themselves first.


2. We believe that the goal of hustlin’ is freedom and full self-expression, not just to make more money.


3. We believe our full-time employers are just our biggest clients (rather than our only client or our only source of income). We believe in working with companies, not for them.


4. We believe in being fully present when serving any client including our main hustle. We do not believe in cheating on the job—using time or resources dedicated to our main hustle to develop our side hustles.


5. We believe that only having one job in this uncertain economy is dangerous.


6. We believe that the Greatest Depression is the gap between who we are and what we do. Many people let what they do define who they are, when who you are should define what you do.


7. We believe every employee should understand the basic principles of business, especially as it relates to their clients.


8. We believe in gratitude—the practice of honoring what you already have within and around you and using it.


9. We believe employees create jobs too through the value they create through their main hustles and side hustles.


10. We believe in developing our personal capital, intellectual capital, social capital, and financial capital.


11. We believe in making meaning and money by doing our life’s work, not just our clients’ work.

Meet Me, Jullien Gordon, Your Side Kick (In the A$$)

Me as a kid wondering how to make that cheese

My team rehearsing for business plan competition

My Stanford GSB graduation

Me leading a corporate training

My wife & I at our recent wedding

My wife, daughter, & I are Kiddie Prom

Buying our second income property

I am the son of two doctors, but didn’t want to be a doctor.

I was blessed to be born to my parents. I had everything I needed growing up. I am the son of two doctors, but I knew that I didn’t want to be a doctor. They worked long hours and missed important events. My godmother, who is in her mid-80s, was my role model. She owns a BBQ restaurant and still works 6 days a week because she wants to, not because she has to. I saw her raise 3 kids and 8 grandkids as an entrepreneur and she never missed an important moment in their lives.


I graduated from the Stanford Graduate School of Business, but skipped recruiting.

I didn’t go to Stanford to become a banker, consultant, or general manager. I went there to learn how to think bigger. While there, I raised money to start a tech company, but due to my poor leadership at the time, we ran out of the money. The idea didn’t fail. I failed the idea. But thankfully I learned from that experience.


After Stanford, I took a “bridge job” at Management Leadership for Tomorrow.

I’ll teach you about bridge jobs during the program, but basically MLT became my main hustle while I looked for what would be next. Because of the relationship I established with my employer and boss, they helped me launch my speaking career as a side hustle and I am forever grateful for their appreciation of my entrepreneurial spirit. But that freedom came from me being a high performer first.


My side hustle became my main hustle on January 9, 2009 in a down economy.

3 months later, the stock market hit rock bottom. Despite that, I’m still here 4 and half years later, doing what I love, and my business is continuing to grow. That’s because when I left MLT, I had momentum. I wasn’t starting from zero. I was already speaking at colleges, leading private trainings, and coaching professionals.


Since then, I’ve spoke at 100s of companies + colleges + I’ve written 5 books.

I always wanted to be a teacher, but not in the traditional sense. I found my calling teaching people how to find their purpose and passion and integrate it with their professional path. Companies look to me for help engaging their employees and colleges call on me to help students rethink their life, education, and careers.


My side hustle has grown into 3 businesses that cracked $500,000 in revenue.

Whereas past generations earned an income from one source and then diversified it via stocks and other investments, The Incomes Generation will instead diversify the number of sources we earn our income from. By having multiple clients, I have been able to weather the ups and downs of our economy without feeling a dip or squeeze. If an employee just had one more stream of income, they would be a lot safer and feel more empowered.


I do all of this for my wife and daughter. Family first. Founder second.

We’ve been very intentional about our lifestyle design and our various streams of income from consulting, speaking, coaching, online programs, books, and AirBnB have allowed us to create the life we desire and we are finding ourselves experiencing our Perfect Average Days more often. We just bought a second income property in New Orleans to create another stream of income. We don’t ever want to feel like we have to trade off family for work like my parents felt they had to, especially given that we are expecting our first child in September.

HERE ARE THE SKILLS 100s OF PROFESSIONALS LIKE YOU THINK I’M GREAT AT...

Module 2:

Marketing Your Mastermind

HOW TO FILL YOUR GROUP FAST

In this module, we will address the questions: 

convert coaching clients into members?



…introduce the offer to my existing list?



find new lead sources for members?



position my mastermind as exclusive and elite, but always looking for members?


continuously generate leads year round? 

At the end of this module, you’ll have…

  • At least 50+ people who are interested
  • A strategy for your Founding Members
  • Webinar script & slides outline
  • A fully fleshed out email campaign
  • A done-for-you landing page

Still Have Questions? We Have Answers!

Send any question you have and we will respond ASAP so you can decide before the deadline.

Frequently Asked Questions

Q: What's the difference between a B.P.A.I.D. and a normal business plan?

Anyone can get a business plan template off the web for free and paste in their company’s name and logo, but just because you have the plan doesn’t mean that you can implement it. Like human beings, businesses are unique and therefore must have a unique plan and implement strategy based on the creator of the business.


A business plan outlines your aspirations—what you hope will happen. It will include your sales strategy, marketing strategy, operations plan, target market, and business assumptions.


Your B.P.A.I.D. will include all of that AND you actions—how you will make it happen.


In addition to your sales strategy, it will outline your pipeline and how you will manage it.


In addition to your marketing strategy, it will outline who you will call and what you will say.


In addition to your operations plan, it will layout what your average week will look like.


In addition to your target market, it will outline where you will go to meet them.


In addition to your your business assumptions, it will reveal how you will test those assumptions.

Q: Is this for beginners?

This is perfect for people just starting out. I spent several year and wasted a lot of money trying to figure this all out on my own. I don't want you to have to go through that. If I can help you find the right idea, market, and business model right away, you will be on the fast track to success. I wish I would have known then, what I know now.

Q: What if I want to start a product based business?

That’s great! The course will still help you, but it may take longer for you to see results because of the product development cycle. A good web application can take months to program and test before it is market-ready, however this program can help you write the business plan you need to raise funding in advance.

Q: What if I already have a side hustle?

This program is made up of questions that every entrepreneur should be asking themselves on a regular basis. In the same way that Fortune 500 companies are required to evaluate themselves quarterly, so should we. Unless your business is already growing at amazing speed, this process will help you refine what you do and where you focus your time, energy, and resources.

Q: How long will I have access to the online platform and program?

You will have lifetime access to the online platform. My hope is that your business supports you throughout your entire life. We know that your business will grow and change and the questions we provide are ones that you can continue to come back to time and time again.

Q: What kind of support is offered afterward?

As a B.P.A.I.D. Owner, you will continue to get updates about changes in the curriculum and how they are implemented online to help refine your B.P.A.I.D. (Business Plan And Implementation Document). If you would like additional support after the program, we will inform you about Jullien’s group coaching programs and live trainings.

Q: How much time should I expect to spend each week?

There will be two call recordings per week (2 hours), three video modules to listen to per week (3 x 40 minutes each = 2 hours), and your online workbook to complete (2 hours) for a total of about 6 hours per week.

Q: What is Jullien's track record?

Jullien Gordon is Creator of Masterminds.org and coined the term "The Incomes Generation". He foresees side hustling becoming the new career path for young workers. He defines side hustling as the practice of capitalizing on one’s gifts, talents, strengths, and skills to create and capture value in the world through who we are and what we do. Through his trainings at Fortune 100 companies such as Pepsi and PwC, speaking at colleges nationwide, and his websites, Jullien is igniting the entrepreneurial spirit of what he calls “The Incomes Generation.”


Jullien believes that employees create jobs too. Through his inquiry-based “innerviewing” technique and trainings, he helps professionals bring more of who they are to what they do. He has innerviewed hundreds of professionals and discovered that most have an entrepreneurial spirit and if they don’t feel free to exercise it at work, then they are likely doing it through a side hustle. Someone with a side hustle sees their employer as their biggest client, but not their only client or source of income.


Jullien’s work began in the talent recruitment and development industry in 2007 with his work as the Associate Director of Talent Recruitment for Management Leadership for Tomorrow where he recruited diverse talent at the college and MBA level. From there, he went on to start his own leadership development company called The Department of Motivated Vehicles (which is now New Higher). As the Founding Parter of New Higher, Jullien uses his innerviewing process to help companies and colleges understand what motivates their employees and students at a deeper level. New Higher’s introspective techniques, trainings, and tools seek to motivate, engage, and retain talent to increase presence, productivity, and profit.


Jullien trained at the Stanford Graduate School of Business where he focused on organizational behavior, high performance leadership, strategy, and entrepreneurship. Jullien is also the author of four books on career advancement, finding purpose, goal achievement, and closing the college-to-career gap to help young professional discover their life’s work and make their highest contribution to the world through their daily work.